Best Startup Ideas – Iconic Lessons from Gary Vaynerchuk
Coming up with the next big thing has been the holy grail of economics ever since the dawn of humanity. Men from all corners of the world compete to come up with and implement their ideas in a world built on courage and innovation.
It takes a special kind of person to find a new idea and develop it to the point where it becomes something people can use in their everyday life. The best startup ideas don't just happen overnight.
And you must agree that finding a potentially lasting and lucrative startup idea can’t all be left to chance. After all people like Mark Zuckerburg, Elon Musk, Brian Chesky, or Garrett Camp would probably not be known if luck was all it took.
And I am not the only one who thinks that. Gary Vaynerchuck has some pretty comprehensive advice on the matter. And coming from a man that lives and breathes the art of business, you should really use some of his advice. Especially if you plan in not only getting but also capitalizing on your great idea.
By the end of this article you will find out some of Gary’s best lessons on how to use your time, creativity and confidence and to make sure your great idea steps off the drawing board. And to recognize the one area you need to focus on, to make sure people will love your concept.
So what is the secret behind the best startup ideas? Is it all random inspiration or do they know what to look for, in a great idea? What are the guidelines that you should follow if you want to take your idea to the top? These are the best startup ideas from Gary Vaynerchuck:
Entrepreneurs like Gary have mastered one of the first lessons of productive business.
Keep things simple. It may sound very easy to do, but that is one of the biggest hurdles in your startup's path.
Your idea needs to check two main boxes if it is ever going to make it to the market:
- It needs to be simple and set a high standard.
Most startups tend to follow this rule in the beginning and stray away from it in time. Starting a small business venture with modest goals is just as easy as starting a small business venture with big goals.
The only difference is that if you go with the latter you allow yourself more room for growth and positivity. If you go for big ideas you might one day be forced to settle for less. If you go for a modest outcome you are already looking for less.
Gary is planning on buying the Jets at some point. Some may think think this is a goal that is way too big, but the philosophy behind it is simple. He doesn't want to buy the Jets because he wants to be the owner of a sports team, he wants to buy the jets because he knows he can use the brand, and all that latent marketing, to grow the company and then sell the team to another person or business holding.
That is the kind of simple and big business creativity you need to master when contemplating start up ideas. Remember, simple ideas succeed and complicated concepts end up down the drain!
Don’t be one of those guys that starts building something that no one wants. The perfect startup idea needs to provide a solution people need, or better yet a solution people did not even know they needed.
Your best bet is to concentrate on finding a solution that a number of people need to use in high volume. Think sales volume for Wilson tennis shoes vs Nike lifestyle sneakers. There is no direct competition between the two, as Wilson sells and markets its products to a specific niche. You need to build your initial startup offering taking into account that it needs to provide a solution, but one that is easily marketed and has at the very least a very specialized group of people. They are going to use your products over others specifically because they feel that your product focuses their specific needs. After that you can take it from there. After all even Facebook started out as a campus network.
Understand that your idea is as good as the solution it provides.
Creativity and efficiency are not the best duo when it comes to developing your start up.
Often people tend to focus too much on the idea and less on the implementation part, leaving out key details that can destroy a great concept.
- The First step to being efficient is not to reinvent the wheel. Of course, we all want to be the masterminds behind that one truly revolutionary breakthrough. But you must keep in mind that all great startups have utilized ideas that were already on the market. Being efficient means using the resources that are already available and combining them into a new product or service.
- Secondly, committing yourself too much to your idea is great but it isn’t efficient. The efficient way is to always be on the lookout for people that do similar things, learn from them, and always be ready to change, or completely overhaul, the general concept. That will make your startup work more flexible and more in tune with the fast and ever changing business environment. Efficiency will be the fuel your startup needs to grow and run. Make sure you never run out.
Like all aspiring entrepreneurs, you should direct your efforts towards focusing on very specific targets during your quest for the best startup idea. That may sound a little confining but it isn’t. It simply means to start focusing on the bigger picture and getting a better understanding of your end-game.
Think about this. We’ve all had our fair share of ideas, that we are absolutely positive will be insanely popular, yet none of us invented Tesla. According to Gary there is one thing we can blame for this. Not recognizing that you have a winner because you were so mixed up with what everybody else was doing. You need to lock out the negative influences and concentrate on the very core of your idea and on the best way to make it explode into taking over the market. Being focused does not mean you can’t move an inch from your initial plan. It means that you are willing to concentrate on every conceivable way to put your concept into action. This will let you find more productive, alternative paths to develop and market your ideas. The difference between the iPad and the Microsoft Tablet PC is that Microsoft lost focus before they were able to hit the jackpot. So one of the best start up ideas of all times is to never lose focus until you reach the finish line.
You may be fooled into thinking the best startup ideas were developed and implemented by a sole maverick genius that took on the world. Things can not be further from the truth. If you want to light up the world with your startup idea you must take into account that doing it on your own is not hard, it is impossible. There is no sector in which your business plans on operating where you will be able to do things on your own and you woll need help. Professionals will not only add a new dimension to your idea but also help you smooth out all the edges before you can present it to the world. According to Gary there are at least four people any startup needs.
- A person that can do the numbers
Because you obviously need some kind of financial professional that can guide you through the economical implications of your idea.
- One that can understand the design aspect
A good, fresh and modern design will not only help with your efforts to present your idea to the world, but it will build trust between you and your clients. From web site to product architecture, design language is one of the first things that will connect you with your clients.
- Somebody that can provide video content
Video content is paramount if you want to turn your idea into a winner. Imagine having no video support while trying to pitch your startup looking for a way to finance it. The quality of your video presentations is your business card when it comes to both clients and investors. Treat it with professionalism and you will be rewarded.
- Someone who can write
Sending the right message is part of every startup success story. Writers are expendable, but the message is not. Nor is it one that you can craft yourself. Be ready to confide in somebody that knows how to turn your words into the right message. Your job must be to make sure that this message gets to the right people.
It doesn’t matter if these people are your employees, partners or just project based collaborators. What does matter is that you can’t bring your startup to market without them. If you feel like your idea is going to bring you success you need to work with successful minded people.
Find your vision, following these tips from successful entrepreneurs like Gary. But remember they mean nothing without your creativity, well-balanced persona and charisma. Just make sure you concentrate your efforts on things that could spell new dawn.
''In a marketplace of distraction, the company’s, products and services that can save you TIME, are going to win. That is why Amazon is a market leader. That is why Prime Now wins. They have simplified the process of buying and selling. They have saved you enormous amounts of time. ''
Gary Vaynerchuk - What startups really sell
It takes a special kind of person to find a new idea and develop it to the point where it becomes something people can use in their everyday life. The best startup ideas don't just happen overnight.
And you must agree that finding a potentially lasting and lucrative startup idea can’t all be left to chance. After all people like Mark Zuckerburg, Elon Musk, Brian Chesky, or Garrett Camp would probably not be known if luck was all it took.
And I am not the only one who thinks that. Gary Vaynerchuck has some pretty comprehensive advice on the matter. And coming from a man that lives and breathes the art of business, you should really use some of his advice. Especially if you plan in not only getting but also capitalizing on your great idea.
By the end of this article you will find out some of Gary’s best lessons on how to use your time, creativity and confidence and to make sure your great idea steps off the drawing board. And to recognize the one area you need to focus on, to make sure people will love your concept.
So what is the secret behind the best startup ideas? Is it all random inspiration or do they know what to look for, in a great idea? What are the guidelines that you should follow if you want to take your idea to the top? These are the best startup ideas from Gary Vaynerchuck:
Keep things simple but big
Entrepreneurs like Gary have mastered one of the first lessons of productive business.
Keep things simple. It may sound very easy to do, but that is one of the biggest hurdles in your startup's path.
Your idea needs to check two main boxes if it is ever going to make it to the market:
- It needs to be simple and set a high standard.
Most startups tend to follow this rule in the beginning and stray away from it in time. Starting a small business venture with modest goals is just as easy as starting a small business venture with big goals.
The only difference is that if you go with the latter you allow yourself more room for growth and positivity. If you go for big ideas you might one day be forced to settle for less. If you go for a modest outcome you are already looking for less.
Gary is planning on buying the Jets at some point. Some may think think this is a goal that is way too big, but the philosophy behind it is simple. He doesn't want to buy the Jets because he wants to be the owner of a sports team, he wants to buy the jets because he knows he can use the brand, and all that latent marketing, to grow the company and then sell the team to another person or business holding.
That is the kind of simple and big business creativity you need to master when contemplating start up ideas. Remember, simple ideas succeed and complicated concepts end up down the drain!
Your idea needs to provide a solution
Don’t be one of those guys that starts building something that no one wants. The perfect startup idea needs to provide a solution people need, or better yet a solution people did not even know they needed.
Your best bet is to concentrate on finding a solution that a number of people need to use in high volume. Think sales volume for Wilson tennis shoes vs Nike lifestyle sneakers. There is no direct competition between the two, as Wilson sells and markets its products to a specific niche. You need to build your initial startup offering taking into account that it needs to provide a solution, but one that is easily marketed and has at the very least a very specialized group of people. They are going to use your products over others specifically because they feel that your product focuses their specific needs. After that you can take it from there. After all even Facebook started out as a campus network.
Understand that your idea is as good as the solution it provides.
Be efficient
Creativity and efficiency are not the best duo when it comes to developing your start up.
Often people tend to focus too much on the idea and less on the implementation part, leaving out key details that can destroy a great concept.
- The First step to being efficient is not to reinvent the wheel. Of course, we all want to be the masterminds behind that one truly revolutionary breakthrough. But you must keep in mind that all great startups have utilized ideas that were already on the market. Being efficient means using the resources that are already available and combining them into a new product or service.
- Secondly, committing yourself too much to your idea is great but it isn’t efficient. The efficient way is to always be on the lookout for people that do similar things, learn from them, and always be ready to change, or completely overhaul, the general concept. That will make your startup work more flexible and more in tune with the fast and ever changing business environment. Efficiency will be the fuel your startup needs to grow and run. Make sure you never run out.
Be focused
Like all aspiring entrepreneurs, you should direct your efforts towards focusing on very specific targets during your quest for the best startup idea. That may sound a little confining but it isn’t. It simply means to start focusing on the bigger picture and getting a better understanding of your end-game.
Think about this. We’ve all had our fair share of ideas, that we are absolutely positive will be insanely popular, yet none of us invented Tesla. According to Gary there is one thing we can blame for this. Not recognizing that you have a winner because you were so mixed up with what everybody else was doing. You need to lock out the negative influences and concentrate on the very core of your idea and on the best way to make it explode into taking over the market. Being focused does not mean you can’t move an inch from your initial plan. It means that you are willing to concentrate on every conceivable way to put your concept into action. This will let you find more productive, alternative paths to develop and market your ideas. The difference between the iPad and the Microsoft Tablet PC is that Microsoft lost focus before they were able to hit the jackpot. So one of the best start up ideas of all times is to never lose focus until you reach the finish line.
Don’t do it alone
You may be fooled into thinking the best startup ideas were developed and implemented by a sole maverick genius that took on the world. Things can not be further from the truth. If you want to light up the world with your startup idea you must take into account that doing it on your own is not hard, it is impossible. There is no sector in which your business plans on operating where you will be able to do things on your own and you woll need help. Professionals will not only add a new dimension to your idea but also help you smooth out all the edges before you can present it to the world. According to Gary there are at least four people any startup needs.
- A person that can do the numbers
Because you obviously need some kind of financial professional that can guide you through the economical implications of your idea.
- One that can understand the design aspect
A good, fresh and modern design will not only help with your efforts to present your idea to the world, but it will build trust between you and your clients. From web site to product architecture, design language is one of the first things that will connect you with your clients.
- Somebody that can provide video content
Video content is paramount if you want to turn your idea into a winner. Imagine having no video support while trying to pitch your startup looking for a way to finance it. The quality of your video presentations is your business card when it comes to both clients and investors. Treat it with professionalism and you will be rewarded.
- Someone who can write
Sending the right message is part of every startup success story. Writers are expendable, but the message is not. Nor is it one that you can craft yourself. Be ready to confide in somebody that knows how to turn your words into the right message. Your job must be to make sure that this message gets to the right people.
It doesn’t matter if these people are your employees, partners or just project based collaborators. What does matter is that you can’t bring your startup to market without them. If you feel like your idea is going to bring you success you need to work with successful minded people.
Find your vision, following these tips from successful entrepreneurs like Gary. But remember they mean nothing without your creativity, well-balanced persona and charisma. Just make sure you concentrate your efforts on things that could spell new dawn.
''In a marketplace of distraction, the company’s, products and services that can save you TIME, are going to win. That is why Amazon is a market leader. That is why Prime Now wins. They have simplified the process of buying and selling. They have saved you enormous amounts of time. ''
Gary Vaynerchuk - What startups really sell
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Loves to play with new ideas, binge writing, traveling and gourmet coffee. Professional writer of non fiction with over 8 years experience in putting words to paper. Fan of iconic movies, sports, The Arctic Monkeys and city breaks. Yes, he knows how good his coffee is.